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ebaqdesign - The brands who adapt the Carl Jung's archetype framework, became very successful at branding. The archetype framework identifies the 12 core desires we have and the group of characteristics or
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Brand archetypes: The ultimate guide | E-book: 60 pages + 12 Mockups
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![Brand Archetypes: The Definitive Guide [36 Examples]](https://iconicfox.com.au/wp-content/uploads/2018/05/iconic-fox-atchetypes-sage-1.jpg "Brand Archetypes: The Definitive Guide [36 Examples]")
Brand Archetypes: The Definitive Guide [36 Examples]
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